The right leads, not more leads
Intent data and outreach that find homeowners and property owners actually in the market for your trade in your service area — then filter out the ones who aren't.
01
Marketing and lead generation
What we do first, and what most contractors start with. Each one stands on its own, and each is judged by one thing: whether it turns into profitable work.
Campaigns built on real demand
Built on who is actually looking for your trade where you work, not a list you rent by the thousand.
Nothing goes cold
First contact, follow-up and appointments, the selling most contractors never have time for, plus the office work that slows a job down: documents, scheduling and client communication.
Want to know what lead generation would look like, and cost, in your area? Ask us for pricing
02
BLD Ready job packs
When a lead turns into a project, the same work becomes a BLD Ready pack: the groundwork to mobilize, assembled in order. Take the whole pack or the pieces you're missing.
- 01
A qualified lead and first contact
The client is real, in the market and expecting you. Calls returned, appointment booked, the details on file.
- 02
Design coordination
Concepts and drawings, prepared by your architect, engineer or draftsperson and organized for the client to review.
- 03
Takeoffs, materials and pricing
Measurements, material lists and current pricing — the arithmetic that decides whether a job is worth doing.
- 04
Estimates and proposals
Estimate assembly — your pricing and scope, built into a clean document under your name and license number, for you to issue and stand behind.
- 05
Support through to signature
Follow-up, answers and paperwork kept moving until the client signs, so the margin you priced is the margin you keep.
- 06
Signed and ready to mobilize
The job lands in your hands with the plans, materials and paperwork to start. Our name appears nowhere on it.
All estimates, proposals, plans and drawings are prepared using the contractor's own pricing, scope, and licensed design professionals where required, and are issued under the contractor's name and license number. Bottomline Development does not bid, contract for, or hold itself out to perform construction work.
The contractor holds the license, the contract and the client. We hold the work that gets them there.
That line is the whole business model. It is also the law — in California, only a licensed contractor may contract for or advertise construction work, and we structure every engagement around it.
Pricing
Priced around your trade and your territory.
There's no price list here, because no two engagements are the same. What you pay depends on your trade, where you work and which pieces you need. Tell us those three things and we'll come back with pricing and a plan.
Ask us for pricingStraight to our inbox. Most replies within a day.
03
Our products
Apps built for BLDrs: the contractors we work with use them every day, and they're available on their own.
BLD Ready
The all-in-one platform for running jobs from first lead to signed proposal.
- CRM that tracks customers and jobs from lead to paid
- Blueprint takeoffs: measure plans on screen
- Estimates, proposals and change orders under your brand
- Branded spec books and documents in PDF, Word or Excel
- 2D and 3D site design for landscapers
BLD Roofing
Instant roof pricing for homeowners and a full back office for roofers.
- Homeowners get a roof price online in minutes
- Contractor estimating and purchase orders
- Solar design alongside the roof
- A client portal with your own branding
- Door-knocking canvass with maps and follow-ups
Want either app set up for your company? Ask us about the apps
04
Start with a conversation
Every engagement starts with a conversation. Email us and a real person answers, not a ticket queue. Most first conversations happen within a day.
Good first conversation
Bring one job you didn't win
Tell us how the lead came in, what the bid looked like, and where it went quiet. That one story usually shows exactly which piece of the front end is costing you work — and whether we're the right fix for it.